Concept Mauve
Design & Branding Services
About Me
Strategic brand identity design, packaging & print, event branding, poster design, social media templates, and logo design. Edgy and artsy is how I describe my work. I am a brand architect; ready to build out your brand pixel by pixel.
My Work
Project Overview: Maison Lulu needed a visual identity that could bridge the gap between housewares and high-end botanical artistry. The client required a brand presence that felt established, sophisticated, and bespoke, standing out in a crowded market of modern, minimalist houseware brands. The primary problem was creating a look that felt "hand-crafted" (the atelier aspect) while maintaining the elegance of a luxury boutique.
The Solution: The design solution centered on a "Vintage-Luxe" aesthetic that positions Maison Lulu as a curator of fine objects. By utilizing a rich, unconventional color palette of deep plum and muted olive green, the branding immediately signals a departure from standard retail aesthetics, leaning instead into a more moody, artistic territory.
Thank you!